AdWhatCost uses UTM parameters to build a bridge between the data of your Shopify store and your Facebook Ads & TikTok Ads. This way we can deliver a fast, accurate & reliable account of orders that were verifiably placed by visitors of your store who clicked on one of your ads within their customer journey – even on iOS. On top of that, our app calculates the profitability of your ads and delivers both traditional as well as advanced performance marketing KPIs such as ROAS, ROMI & ACOS.

Get verified performance data of your Facebook, Instagram, Meta and TikTok AdsTrack the orders and revenue generated by individual UTM parameter setsFind out the profitability of your ads as well as of your store in generalGain insights into the purchase behavior of your customer cohorts over timeReceive a daily email report of your store performance right to your inbox