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10 Types of Personalized Product Recommendations for Shopify in 2022

Most customers look forward to a personalized shopping experience on Shopify. Here are some powerful techniques that change the way businesses can interact with their customers and strengthens the relationship.

Personalized Recommendation: Modern Conversion Strategy For Shopify Stores in 2022

Striving to be a successful Shopify store with increased conversions? Here's why Personalized Recommendations is the strategy you need to offer your customers with a curated experience that keeps them coming back for more.

Unclaimed Baggage : 4X Conversion Increase using Personalized Recommendations

Wondering how you can increase Conversions and Average Order Value for your Shopify store comprised of single quantity products? Come see how Unclaimed Baggage was successful in implementing product recommendations to improve their personalization.

Shopify + Facebook Shops – What You Need to Know

Shopify has partnered with Facebook to help businesses directly sell their products on the social network. Take a look at why this move is crucial, significant and inevitable.

5 Ways to Increase Average Order Value in 2022

Is it possible to have your current customers remain loyal to your brand and buying more from you? Here are 5 proven tactics to increase your Average Order Value and ultimately, boost revenue quickly and effectively.

How To Build a Shopify Product Page That Converts Using PageFly

Here's everything you need to know about using PageFly to build product pages on Shopify. The perfect solution for creating your desired store that also increases conversions.

How to Grow your Shopify Store with Facebook Ads

Facebook ads are an excellent choice when you want to grow your Shopify store campaign. And while most business owners underestimate Facebook, its ad sets can aid customer acquisition and increased sales. With the right strategies, you will get much better conversion rates from your Facebook ads than ever.

How to Grow your Shopify Store with Tiktok Ads

With Tik Tok, you can spend the entire day watching skits, fashion videos, and many other video forms. With over 90% of users who access Tik Tok daily, it offers an excellent opportunity for finding new customers and growing sales.

The Shift from Marketplaces to Own Websites

Choosing the best place for your business to sell products online can be a daunting task. Do you get started on either a marketplace or by building a website, is a question worth a debate. FarziEngineer is here to help dive deeper into which direction is beneficial to your business.

What are the 8 main factors that are important for D2C brands to increase sales in 2022?

D2C brands need to focus on increasing sales by implementing better and lucrative strategies. Offering a personalized touch with enhanced customer value, D2C brands are surpassing competitors to lend an advantage to their esteemed customers.

Top 10 trends to look out for in the e-commerce industry in 2022

New trends in the space of the e-commerce industry focus more on providing a personalized experience to digital consumers. By adding personalization to the shopping journey of customers, businesses can connect to them intimately and gain customer loyalty.

Top 10 Customer Retention Strategies for D2C Brands in 2022

Prioritizing customer retention is an incredibly important part of growing a sustainable business. Find out how you can understand how loyal and satisfied your customers are, how strong your customer service is, and your areas of improvement by implementing retention strategies.

5 Things to Expect When Moving from Magento to Shopify Plus

Is your current eCommerce platform your best bet for scalable growth? Here's what you can expect migrating to Shopify Plus from Magento. We explore the reasons for this shift and share the key considerations of this move, so you, too, can upgrade your online business with confidence.

5 Things to Expect When Moving from Woocommerce to Shopify Plus

Is your WooCommerce platform meeting your business growth expectations? We compare and contrast the two platforms to help you choose the solution that’s right for your store. Here's what you can look forward to, migrating from WooCommerce to Shopify Plus.

When is the Right Time to Upgrade from Shopify to Shopify Plus?

Trying to choose between Shopify and Shopify Plus? Consider this. Is your current Shopify plan satisfying your business needs? In this post, we compare Shopify vs Shopify Plus and discuss all the features that Shopify Plus gets you access to, for an enterprise-level business.

The Impact of D2C Brands on the E-commerce Industry in 2022

With an astronomical number of brands on the internet selling directly to customers, it is now all about striking the right connection. Learn how DTC brands have changed since the beginning, how they are likely to move forward and their impact on global e-commerce.

10 Ways to Improve E-commerce Customer Experience in 2022

eCommerce customer experience is becoming a great differentiator. Customers value business relationships that anticipate their needs and deliver memorable experiences. Additionally, conversion rates can be boosted greatly. Find out if you are taking the necessary steps to improve convenience for your customers.

Retargeting Customers to Grow Your Business in 2022

How do you persuade potential customers to reconsider your offer even after they have left your website? Retargeting. This strategy allows you to re-engage by offering exactly what they want, offering personalized experiences. We discuss this method and why it is essential for your business to experience amazing results.

Briefly Glood #1: BFCM 2021! ⚡ Is your work really done?

Welcome to Briefly Glood! The very first of our weekly insights into the current trends and happenings of the e-commerce industry and in the D2C space. We are here to bring you relevant and much-required news, best practices and tips! Find out what's the latest, all under 3 minutes!

5 Clever Upselling Techniques of 2022 to Boost Revenue

Upselling and cross-selling strategies are key to bringing more sales to any business. Optimize your upselling techniques with methods that provide beyond generic upsell suggestions. Learn how targeted upselling tactics can significantly boost your revenue.

Product Bundles: How to Get This Strategy Right

Bundling helps you do much more with your existing stock and works wonders to boost sales. This blog discusses the advantages of product bundling and how it can be beneficial for your business. If you’d like to learn more about the best product bundling strategies, what mistakes to avoid, and examples of brands who do it well, then read on.

6 Ways to Generate Sales at Your Shopify Storefront

Your online storefront enables you to directly connect with your existing as well as potential customers. That being the case, is your existing storefront properly optimized? Read this article to know and learn how you can perfect it to generate more sales!

How Effective is Content Marketing for E-commerce in 2022?

Content is king! It allows you to engage with potential customers in a way that boosts trust and develops a sense of brand loyalty. When done correctly, this is powerful. To help you understand the significance of content marketing for your e-commerce business, we take a closer look at what it is, how it works and what you can do.

10 Proven Marketing Strategies to Drive Traffic to Your Online Store in 2022

As of today, online stores are in abundance, with that number only set to increase. With this increase comes the challenge of getting more visitors to your store. Therefore, if you are looking to increase traffic and grow your store sales, here are our best strategies and solutions to nurture traffic!

Briefly Glood #2: The Omicron threat ⚠ What can you do to be prepared?

Welcome to Briefly Glood! Our weekly insights into the current trends and happenings of the e-commerce industry and in the D2C space. We are here to bring you relevant and much-required news, best practices and tips! Find out what's the latest, all under 3 minutes!

Ecommerce Branding 2022: 10 Steps to Build a Distinguished Brand

Your e-commerce brand is how people perceive and talk about your business. Strong branding means customers pick you over the competition, giving you a competitive advantage. Find out how you can attain sustainable growth by creating an unmistakable and unique personality for your business, leaving lasting impressions!

8 Reasons to Use Popups on Your E-commerce Website in 2022

Competition is fierce in the e-commerce industry. To stay ahead, store owners need to adopt the latest and relevant means of boosting sales. One such easy and extremely effective method is popups. A once detested feature, when used correctly and responsibly, popups can be polarising for users. Understand how they work and how you can work them into your sales strategy for a great user experience.

10 Most Important E-commerce Metrics

Why track e-commerce metrics? It's because without data you have virtually no chance at making any improvements. Without knowing what’s working, what’s failing, or even what’s succeeding, it's hard to make marketing and promotional decisions. The most successful online stores are winning at e-commerce by monitoring metrics and you can find out which ones in this blog.

5 Most Lucrative Ecommerce Niches in 2022

Today, more and more people are interested in starting an online business, and for aspiring business owners, e-commerce is one of the most obvious options. If you are one of them or one of those changing routes based on the current climate, you might be wondering what to sell. In this article, we’ll look into important aspects to start a profitable business and a few inspiring niches you could pivot into.

6 Exceptional Stores Built on Shopify and What They Did Differently

What makes one Shopify store better than the rest? As e-commerce grows, so does the competition, making it harder to differentiate your website from the others. It isn't enough to just have a unique product portfolio. You need to attract your ideal audience and turn that audience into passionate brand ambassadors. Here, we've curated a list of 6 of the best Shopify stores to inspire your own and what they've done differently.

Top 5 Ways to Reduce Returns for Your Online Brand

Owing to the Covid pandemic, online shopping is on the rise and so are product returns. Online brand owners often complain of high returns negatively impacting their bottom line. However, there are ways to prevent returns well before an order is placed and increase the profitability of businesses. Here are some of the top methods to implement, to reduce returns for e-commerce brands.

Dropshipping Amid Global Shipping Crisis in 2022

The COVID-19 pandemic has ushered in a new normal. This new normal involves a significant change in consumer behavior. While these shifts in behavior are beneficial to e-commerce stores of all scales, the increase in demand has disrupted the logistics and supply chain industry. This article explores the global shipping crisis as the world maneuvers 2022.

Proven Tips to Turn Product Reviews Into Revenue

You can reap many benefits from putting customer reviews on your site. Reviews turn into direct financial gain - they are a well-known trump card for building trust, becoming more visible, and attracting new customers. Success stories, product reviews, and personal experiences are great UGC content for your business.

How to Achieve E-commerce Success in 2022 with Influencer Marketing

The dramatic growth of influencer marketing has also resulted in new trends and developments in this sector. It has never been easier to promote your business and sell through social media. Let’s look at some of the key influencer marketing factors for e-commerce this year. These insights will help you plan an effective influencer marketing strategy for your business in 2022.

How Are Environmental Topics of 2022 Influencing Buyers?

Recent consumer trends suggest that consumers are adopting a raft of different measures to shop and live more sustainably. They increasingly factor environmental issues and concerns into their purchasing decisions. The changing landscape of consumer buying behaviour reveals the growing influence of sustainability and how it has gone from gaining bonus points to becoming important stakes in ecommerce.

Ecommerce Seasonality: How to Make the Most of Every Holiday in 2022

Most eCommerce businesses deeply understand their sales trends. A quick look at the insights for a few years in a row shows cyclical seasonality around specific days of the year. As many businesses have moved online, most of the holiday spending has also moved accordingly. Here we discuss how businesses can make the most of e-commerce seasonality.

Marketing and Product Strategies Based on E-commerce Personas

Know your audience. Without a clear understanding of who you’re targeting, where they are and what defines them, you are likely to end up with an inefficient marketing and produt strategy that wastes time and resources on targeting low-converting, unqualified individuals. Read on to find a way to creating a real impact and getting real revenue!

The Rise of E-commerce Subscriptions and How To Get Started

Are you someone exploring ecommerce business models that get you recurring revenue and stabilize growth? Here’s what our partners at Appstle suggest is important for you to know about ecommerce subscriptions and how to get started!

8 Tips for Building Community in Online Courses

What makes your online course special? Is it special insights that can be found nowhere else or the world’s most dynamic instructors? Probably not. You can set your online course(s) apart from the rest by building a strong, passionate community around your course. In this guide, Peerboard looks at why it’s so important to build community and some simple, practical things you can do to create your own community.

10 Ways Cognitive Biases Come Into Play in E-commerce

Today’s tech-savvy digital natives are less likely to fall for any and every sales messaging. As an e-commerce store owner, you can use cognitive bias to your advantage. Here, we explain how cognitive biases come into play in e-commerce and discuss ten biases you can tap into to engage more customers and earn more sales.

Foolproof Tips to Provide Stand-Out Customer Service

In this era of cutthroat competition, customer service makes a company unique. Today's consumers have various options to purchase goods and services. The proliferation of e-commerce websites has further upped the ante. While companies cannot offer much comfort in the pricing of similar goods, they can elevate their customer support standards to satisfy customers and make them loyal followers.

Shopify GDPR Compliance - A Quick Start Guide in 2022

The General Data Protection Regulation (GDPR) affects any Shopify merchants who are based in Europe or who serve European customers. While Shopify is working hard to make sure that it complies, and allows its merchants to comply with the GDPR as of May 25, 2018, it is important to note that the GDPR will also require you to take action independently from the Shopify platform and this can be done by using a GDPR application.

An Introduction to Progressive Web App and Why You Need It

'Progressive Web Apps' is a newish concept introduced by Google that is quickly gaining popularity. A progressive web app is basically a tool that combines the best aspects of a native mobile app with a mobile-friendly website. Read on to know more about what a progressive web app is, why you need one, and how you can start using them for your business!

10 Ingenious Tips to Successfully Manage Product Returns

The northward trends in online return rates and the ensuing cost of returns to online retailers have resulted in a direct and distressing relationship with many online retailers. Yet, to keep your customers coming back, it’s important to allow returns and make the process painless. Here is what our partners at Return Prime have to say about successfully managing product returns with some helpful tips to optimize the process.

5 Ways to Leverage Push Notifications to Add Value for Your Website Visitors

Considered to be the most effective digital marketing channel for engagement on mobile or desktop, Push notifications do in fact increase repeat visits, user retention, re-engagement and boost sales. Leverage the power of push notifications to easily increase the number of engaged visitors to your website. This blog will tell you all that you need to know about push notifications.

How to Remarket to Existing Customers for Increasing Repeat Purchases

Looking for productive ways to acquire new customers? It's good to evolve your customer base. But, Have you tried regaining your existing customers? That's the pleasure of a successful eCommerce business - retaining existing customers and turning every new customer into loyal customers. Shipway has got you covered with different ways to encourage repeat purchases!

One Product Shopify Stores: How to Build Them and Be Successful

One product Shopify stores are on the rise in the e-commerce industry. More and more entrepreneurs are focusing more on customers’ needs or figuring out an untapped niche instead of offering a plethora of products in all sorts of categories. Use this article to learn everything you need to know to get started with your own brand!

Visual Search in E-commerce: A Modern Search Solution using Real-world Images

The end goal for most e-commerce store owners is to win more customers. One way of doing so is to anticipate needs and bring about enhancements that offer them innovative solutions. Visual search is one such modern solution that offers a simplified, faster and gratifying shopping experience! Find out more on how this new tech is being used by brands today.

4 Ways to Create Shopify Landing Pages that Convert

Landing pages are the first thing that your customers see when they decide to get to know more about your brand. Make no mistake – a bad landing page design is going to drive these customers away. Here we discuss the importance of creating good landing pages and how you can leverage 4 important aspects to create them that are genuinely conversion-friendly.

7 Best Abandoned Cart Email Strategies to Drive E-commerce Revenue

The challenge with abandoned cart recovery lately is that it has become harder to stand out in your customers’ inboxes. Gaining that attention is crucial to getting your customers to take necessary action and complete that purchase, as recovering these abandoned carts results in a revenue boost vital to business. Here are a few best practices to help inspire your abandoned cart email strategy!

Effective Product Recommendation Strategies to Boost Your Sales in 2022

How often have you exited an eCommerce website because you couldn't find something you liked? Most of us have experienced that. Don't let it be the case for your own eCommerce store. You need effective product recommendation strategies to boost sales and increase conversion, and we’ve got you covered with the top 10 of them!

Tips for Creating Cart Abandonment Emails That Win Back Customers

Abandoned carts have always been a sour spot for online businesses. According to Baymard Institute’s study, the average shopping cart abandonment rate is almost 70%. It highly affects the sales ratio of an online business. Read on for tips from our partners at Mailmodo for creating abandonment cart emails that win back customers!

Upselling and Cross-Selling: A Guide to New Age E-commerce

In the e-commerce race, cross-selling and upselling products have become niche strategies and campaigns of their own. They have become important strategies for e-commerce businesses to acquire new customers and retain older ones. Here we look at these strategies in detail and break them down to understand the key distinctions between them.

How E-commerce Is Influencing Diverse Sectors With Personalised Product Recommendations

The way customers shop with a brand has evolved into a more tech-forward, customizable experience. The straightforward approach to customer service doesn't cut it any longer; customers want brands to be proactive and innovative in their approach. As such, leveraging personalization has become more important today than it ever was before. Read more to find out how.

6 Creative Ways Food and Beverage Brands Are Connecting With Consumers

In an increasingly data-driven, trust-focused and visually-obsessed consumer world, Food and Beverage brands are leveraging these attributes to curate engaging digital customer experiences. Read on to find out more!

User-Generated Content: How to Turn Your Customers Into Advocates

User-generated content is any content shared by customers based on their experience with a product or brand. UGC influences customer purchase decisions, unlike any other factor. Want to know how? This blog covers all that and more - along with how to leverage UGC to turn customers into advocates!

How to Avoid the 5 Most Common Personalization Mistakes on Your Ecommerce Store

Nowadays, eCommerce personalization is valuable for both customers and online businesses. Several businesses have ventured way ahead in the race while exploring the opportunities presented by personalization. But some are committing common mistakes that hinder them from achieving their maximum sales and revenue potential. Let's dive into some of these pitfalls and explore how to avoid them.