Fan & Fuel

About

Business description

Fan & Fuel is one of the top Shopify 2.0 and Shopify Plus experts for helping brands launch online retail environments that improve the connection to their customers using today's best practices. Located in San Marcos, CA

A Clean, Modern Shopify Rebuild for a Premium Audiophile Brand
Audio Art Cable is a high end audiophile cable and component site. The owner curates the store product and is hands on with his customers, offering top notch support. He needed a new Shopify site that was organized with a clean design.

The site has gone through a few iterations.  We have taken the lead on a few home page and PDP updates and in 2020 led SEO management.  Our services also included maintaining monthly site updates to include product introductions, home page hero image transitions, and key promotions.  We developed unique landing pages for giveaways, and landing page gateways for early access deals. 

Wilde decided to move away from their headless site. While transitioning from headless,  it was important to maintain their bold style, flexibility, performance, scability and engagement. We continue to work on Wilde's site, product introductions, adding pixel integrations, and most recently intregrating a more interactive store locator and ADA app that achieves compliance

The figma was handed off to us after an audit on the home page, pdp's and the navigation. The site upgrade required pixel perfect file matching along with coding so that the company could do easy site updates. Post site refresh, we moved to email marketing automations and promotional email marketing paired with PPC.

We developed the site following a figma file while upgrading it to Shopify 2.0 which is a must for functionality.  We continue to provide maintenance support as the site evolves with content and proactively making recommendations for integrations and compliancy.

Top Spinner needed a brand new site for their unique concept to provide golf cart, course and golfer products.  The result is a clean site that offers the products in an organized mega menu and modern product detail pages.