Roswell NYC
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About Roswell NYC
About
Business description
Roswell NYC is an award-winning, AI-enabled full-service eCommerce agency and Shopify Platinum Partner. We craft high-converting digital experiences that help bold brands grow smarter, faster, and ahead of the curve across every customer touchpoint.
Platinum Partner
Partners are tiered based on multiple factors, including their history of experience and proven success on Shopify.
Other services
3D modelling, Analytics and tracking, Banner ads, Business strategy guidance, Checkout upgrade, Content marketing, Conversion rate optimization, Custom apps and integrations, Custom domain setup, Email marketing, Headless commerce, International expansion, Logo and visual branding, Ongoing website management, POS setup and migration, Product and collection setup, Product descriptions, Product development, Product photography, Product sourcing guidance, Sales channel setup, Sales tax guidance, Search engine advertising, SEO, Site performance and speed, Social media marketing, Store build or redesign, Store migration, Store settings configuration, Systems integration, Theme customization, Troubleshooting, Video and illustrations, Website and marketing content, Website audit and optimization strategy, Wholesale/B2B
Industries
Clothing and fashion, Food and drink, Health and beauty, Jewelry and accessories
Featured work
LoveAmika - Optimization In The Face Of The Pandemic
As an incredibly successful haircare brand, amika wanted to ensure that their online success continued despite a global pandemic. They partnered with Roswell NYC to provide strategic guidance on redesigning the most critical revenue driving pages - PDP / Homepage - rather than engaging in a costly full redesign of the entire site.View featured work
Hyperlite: Seamless, Conversion-Focused UX
Hyperlite Mountain Gear partnered with Roswell NYC to elevate their online experience, streamlining product data, simplifying navigation, and optimizing product listings to create a seamless, conversion-focused shopping journey that reflects the brand’s precision, performance, and leadership in ultralight outdoor gear.View featured work
Boyne - Performance At Every Level
Boyne outdoor sports equipment company enlisted Roswell NYC for complex solutions to their eCommerce needs, including retail site migration and custom integrations. They needed a solution that not only met their immediate requirements, but also provided long-term value and scalability.View featured work
IQBar - Conversion and Subscription Maximization
IQBAR partnered with Roswell NYC to rebuild its email and SMS marketing from the ground up—optimizing flows, segmentation, and campaign strategy for growth. The result: an 80% lift in Klaviyo-attributed revenue, 206% increase in flow revenue, and major boosts in conversion, engagement, and subscriber growth, powering IQBAR’s next stage of scalable retention.View featured work
Tyr Sports - Turning One-Time Buyers into Lifelong Athletes.
As TYR expanded beyond swimwear into CrossFit and footwear, they partnered with Roswell NYC to rebuild their paid media program from the ground up. Through smarter segmentation, creative overhaul, and tighter optimization across Google, Meta, and Bing, Roswell delivered a 45% ROAS lift and 32% more conversions, transforming TYR’s media into a scalable growth engine.View featured work
Kjaer Weis - Boosting Sales With A Bespoke Build
Kjaer Weis, the luxe organic beauty company, wanted to transform their site from its previous form to a more elegant, modern style with improved UIUX. Roswell NYC worked with them to implement a front end migration to Shopify Plus and introduce enhanced merchandising across Collection Pages, as well as create a bespoke app to display geo-specific inventory availability.View featured work
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