The end goal for most e-commerce store owners is to win more customers. One way of doing so is to anticipate needs and bring about enhancements that offer them innovative solutions. Visual search is one such modern solution that offers a simplified, faster and gratifying shopping experience! Find ou

One product Shopify stores are on the rise in the e-commerce industry. More and more entrepreneurs are focusing more on customers’ needs or figuring out an untapped niche instead of offering a plethora of products in all sorts of categories. Use this article to learn everything you need to know to g

The northward trends in online return rates and the ensuing cost of returns to online retailers have resulted in a direct and distressing relationship with many online retailers. Yet, to keep your customers coming back, it’s important to allow returns and make the process painless. Here is what our

Considered to be the most effective digital marketing channel for engagement on mobile or desktop, Push notifications do in fact increase repeat visits, user retention, re-engagement and boost sales. Leverage the power of push notifications to easily increase the number of engaged visitors to your w

'Progressive Web Apps' is a newish concept introduced by Google that is quickly gaining popularity. A progressive web app is basically a tool that combines the best aspects of a native mobile app with a mobile-friendly website. Read on to know more about what a progressive web app is, why you need o

In this era of cutthroat competition, customer service makes a company unique. Today's consumers have various options to purchase goods and services. The proliferation of e-commerce websites has further upped the ante. While companies cannot offer much comfort in the pricing of similar goods, they c

Looking for productive ways to acquire new customers? It's good to evolve your customer base. But, Have you tried regaining your existing customers? That's the pleasure of a successful eCommerce business - retaining existing customers and turning every new customer into loyal cus

The General Data Protection Regulation (GDPR) affects any Shopify merchants who are based in Europe or who serve European customers. While Shopify is working hard to make sure that it complies, and allows its merchants to comply with the GDPR as of May 25, 2018, it is important to note tha

Today’s tech-savvy digital natives are less likely to fall for any and every sales messaging. As an e-commerce store owner, you can use cognitive bias to your advantage. Here, we explain how cognitive biases come into play in e-commerce and discuss ten biases you can tap into to engage more customer